Leading CRM Success - a one-day masterclass

Five Must-have Tools for Leading CRM Success

Leading CRM success is no easy feat.  CRM Success needs:

• technical expertise,
• business knowledge,
• solution design skills,
• problem solving skills,
• communication abilities
• the skills required to ensure user adoption combined with
• the ability to lead the rest of the team - regardless of your formal position.  

Many common issues with CRM stem from a lack of understanding of key project aspects including

• what you already have in your technology,
• the business, and
• the methodology of success

This masterclass will give you more than five tools, tips and techniques to set you up for success.

Leadership of CRM Success

Leadership of CRM Success requires a plethora of skills.  This masterclass highlights the key issues and helps to set you up for success.

At the end of this 'Leading CRM Success' masterclass, you will have learnt about:

• The true business value of CRM and how it may benefit your organisation
• Establishing the requirements of your CRM project
• Ensuring the best technical solution for each part of your CRM project
• Achieving user adoption
• Establishing your Centre of Excellence – to maintain your success

This masterclass is designed to equip decision makers and their team members with the keys to a successful CRM project, regardless of the selected technology.

Applying the tips and techniques shared in this masterclass will save your investment many times over in time alone! Many common issues with CRM stem from a lack of understanding of key project aspects like what you already have in your technology, the business, and the methodology of success.

If you are still unsure of the value that this masterclass will bring to your CRM, watch the overview video for our public course here

This Masterclass is ideal for:

1. Motivated C-suite Executives who are prepared to invest in their learning to promote their CRM success
2. People who see themselves leading a CRM project in the future
3. Technical people who want to understand the bigger picture of CRM projects

 Your Masterclass includes

• One day masterclass
• Full colour workbook with tools and resources that you can use once back in the office
• Collaboration with like-minded business associates, and direct feedback
• Learning new skills to ensure your CRM success
• Delicious morning coffee, lunch and afternoon tea